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Getting started with LinkedIn Sponsored Updates
The numbers aren't out quite yet, but Super Bowl XLIX is estimated to have the highest overnight rating in Super Bowl history, with many of the millions tuning in just for the ads. It makes you wonder...
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6 mistakes you're making trying to sell college sports sponsorships
Last month, I was honored to be on a panel at the Football Bowl Association's annual convention about bowl sponsorships. As part of my research prior to the convention, I got in touch with over a dozen...
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Tales from the flip side: What judging the ADDYs taught me
Oscars weekend I had the pleasure (and honor) of serving as a judge for the Little Rock Advertising Federation’s American Advertising Awards (ADDYs) competition. As someone who has entered creative...
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